Lead Generation Blogs
Attempting to learn the ins-and-outs of an intricate Internet marketing discipline is no small feat. In this case, take online lead generation. Before jumping into reading a list of the top lead generation blogs it makes sense to start the learning process by studying a basic lead generation definition. Without the background knowledge associated with the answers to what is lead generation, comprehension of this complex subject would be unnecessarily difficult. Many of the concepts would not make sense. The words would not resonate and the unstructured learning process would likely lead either to frustration or even worse, failure.
Outside of an actual sales conversion, lead generation is arguably the most critical marketing component of every business. This fact is especially the case for businesses with lengthy sales cycles associated with high revenue products as well as those with service solutions that require high degrees of strategy and education. Given the significance of this marketing discipline, following an ordered learning process that moves from the aforementioned basics to the integrated immersion into lead generation tools like books, conferences, and software is essential. Once the foundational concepts and hand-on learning settle in, lead generation blogs are the catalyst for continuing education and staying in tune with innovation.
- Leads Council Blog
Out of all the lead generation blogs being highlighted, the Leads Council Blog is the quintessential insider source of information for those in the lead generation industry. The news, ideas, tips, and strategies that are offered are presented at a high level. As an independent industry authority, this blog is the best source for tracking the advancement and happenings in lead generation.
- Velocify Blog
Velocify (formerly Leads360) is a cloud based sales lead management software platform and the insights on their blog illustrate their expertise in the space. The Velocify blog contains articles on topics including but not limited to lead scoring, lead nurturing, lead distribution, and sales acceleration methods.
- DoublePositive Blog
While the DoublePositive blog does not post as frequently as the previous two, when they do, pay attention. In particular, their posts on hot transfers and mobile lead generation are pioneering and their expertise on these topics is without parallel.
- ReachForce Blog
From B2B lead generation to information on marketing and sales funnel optimization, for both the novice and expert alike, the ReachForce blog is a trusted informative source.
- LeadForMix Blog
The LeadForMix blog presents a variety of articles on lead generation, inbound marketing, demand generation, and marketing automation. This blog is an excellent one-stop-shop for everything online lead generation related.
The Best Lead Generation Blogs Make The Funnel Flow
Following a structured learning plan that includes ongoing education spurred by reading the best lead generation blogs increases the opportunities for innovation. Staying in tune with advancing topics like mobile lead generation technologies provides a competitive advantage that can help to keep all tiers of the business funnel consistently filled with fresh leads. Keep reading and keep the funnel flowing.