What is Social Media Marketing?
Social media marketing is the art of increasing brand exposure by garnering social interest through the sharing of content within the sphere of social media networks. The aspect of being able to share content with friends, family, colleagues, acquaintances, and interested parties often leads to exponential distribution of the content downstream. If the content is determined to be communally compelling, the social sharing can experience viral distribution and lead to massive amounts of traffic and inbound links for the content creator. Read more