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Social Media Marketing Mistakes

Social Media Marketing Mistakes

What started as a peer to peer online community quickly grew into an excellent place for business to connect with their customer base on a personal level. The various social networks provide a great platform for companies to directly reach and communicate back and forth with their target audience. Like it’s traditional advertising predecessor, social media marketing networks can be selected to match the interests of the customers, but now, instead of talking to or down at current and potential buyers, the dialog is open, 2-way and instantaneous. We know it is important and that it can be viewed as an online party. But with this great new power, comes even greater responsibility. If you make a mistake in your social media marketing, it will be known much quicker, spread much faster and cause even more damage.
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Social Media Networking Is An Online Party

Social Media Networking Is An Online Party

Look, we all have our opinions of social media. Some of us like to share our lives so that our good or bad fortune can bring joy or solace from friends. Others like to keep their lives close to the vest, and not inform the world of their day to day experiences. But whatever your personal opinion is, when it comes to your business… Read more

Why Social Media Marketing Is Important?

Why Social Media Marketing is Important?

We know that in some shape or form, everyone has had interaction with social media. But the actual numbers of unique users of the top social sites per month are staggering. Being someone who has spent his career in marketing, when I see these numbers, I know it is a perfect marketing opportunity. If done correctly, it is an extremely cost effective way to not just get your message out to your audience, but communicate with them.
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What is Social Media Marketing?

What is Social Media Marketing?

Social media marketing is the art of increasing brand exposure by garnering social interest through the sharing of content within the sphere of social media networks.  The aspect of being able to share content with friends, family, colleagues, acquaintances, and interested parties often leads to exponential distribution of the content downstream.  If the content is determined to be communally compelling, the social sharing can experience viral distribution and lead to massive amounts of traffic and inbound links for the content creator.   Read more