Mobile Marketing Definition

In the world of Internet marketing, the only constant is change.  More often than not, even industry experts do not realize how frenetically fast their industry is advancing.  It is not until they return from a week of vacation to find that what they left behind is already a different animal.  This hyper-accelerated evolution is even more applicable to the mobile marketing segment.  From the release of the latest and greatest mobile devices to the launch of innovative mobile marketing disciplines, the answer to what is mobile marketing is a response that is evolving at warp speed.  To accurately provide a mobile marketing definition that will provide valuable insight and withstand the test of time, I will keep my definition short and sweet. Read more →