Off Page SEO Blogs
When it comes to locating a sound off page seo definition, the only certainty is that if you ask, what is off page seo today, you are likely going to receive a more convoluted answer to the question tomorrow. From its inception, Google’s algorithm was heavily skewed on the premise of valuating links that point toward a site and an assigning a value tied to the authority of the linking site and passing that value to the landing page URL. Over the years, as Google, Bing, and other search properties continue to increase the sophistication of their algorithms, even the most savvy search marketers are left feeling dizzy trying to keep up with the new rules. Even if you are fortunate enough to have the time to keep up with the rapidly evolving rule set, the next thing that comes to mind is the essential need to utilize off page seo tools or more likely outsource to a specialist to operate a cost effective campaign. My suggestion is to study the top off page seo blogs, learn as much as you can so that you remain in sync with the macro principles. Below is my fab five off page seo blogs:
- Moz Bloz
The Moz Blog which was founded by Rand Fishkin covers a ton of seo topics and it offers a litany of expert opinions most of which are presented in a intermediate to advanced technical level. Personally, I think the off page seo information presented on the Moz blog is the most in depth and timely in our space.
- iAcquire Blog
While I have an acknowledged bias toward iAcquire, there is simply no doubting the level of expertise in the off page seo sector. Beyond a shadow of a doubt, iAcquire is the leader in enterprise level off page seo campaign execution and the blog is entirely transparent on how to use to content to be successful and adhere to the evolving rules.
- BuzzStream Blog
BuzzStream not only offers the best third party tools for link building, their blog is an authoritative source of information on white hat link building tactics. If you are seeking a spur of creativity for your link building campaign, this blog should do the trick.
- SEMrush Blog
Off page seo requires a lot of monitoring and the use of many tools. SEMRush is one of better tools of the trade and their blog adeptly explains a lot of off page seo topics on a more general level than some of the predecessors.
- SEOquake Blog
Another off page seo tool that is part of the SEMRush family. While this blog isn’t updated as frequently, it has some good information that is easy to understand and not a bad source for backdated information.
The Best Off Page SEO Blogs
As my dear friend and co-CEO at iAcquire, Joe Griffin once said to me, “Off page seo and content marketing are hard.” He couldn’t be more right and he is the foremost expert in the space. As I alluded to earlier in this blog, the rules of off page seo are complex and there is a cat-and-mouse game constantly occurring between search engines and seo experts as to the nature of what is really acceptable. With on page seo, over the years, it is pretty clear as to what is acceptable and what is not. This is not yet the case with off page seo and at this point the drivers have not even been fully defined. For instance, Google Authorship considerations are in their infancy and certain to have an immense impact. With massive game changes and potentially devastating updates like Google’s Penguin that can penalize for black hat link building tactics, the best off page seo blogs are highly technical and they tackle the issues with innovation. With a higher level of complexity, staying up-to-date remains all the more essential.