Inbound Marketing Memes

Inbound Marketing Memes Through these past few months I’ve talked about all the different aspects that make up a full blown inbound marketing campaign. I’ve gone into detail about the battle between Outbound Marketing vs Inbound Marketing and how outbound has been using the same invasive techniques for years, while inbound has turned it around […]

Inbound Marketing Tools

Inbound Marketing Tools If you took the time to absorb the information in my What is Inbound Marketing blog, obviously, you are intrigued by the notion of inbound marketing and its sustainable power.  Now that I have helped to clarify the definition, my goal is to help you fill your toolbox with additional resources that […]

The Wonderful World Of WordPress Design

From HTML to WordPress Design Services I am a bonafide, 100% WordPress design convert. I spent years designing and managing the implementation of custom designed websites. It was such a pain. With the constant tweaks to the design by the client, the jumping through hoops to make even the most minor of updates as well […]

WordPress Web Designer – Affordable Professional Website Design

WordPress Web Designer vs Traditional Web Developer If you are torn or simply not sure on whether you should select a WordPress web designer or a traditional web developer for your website design, this blog is meant to help you narrow your decision and educate you on the capabilities of WordPress.  Factually, WordPress web design […]

Online Marketing – The End of Traditional Marketing as We Know It

And I feel fine… about Online Marketing! I have spent several weeks writing about many of the facets of online marketing. The main facets that I have covered are:

How To Develop A Small Business Website

How to Develop a Small Business Website Even for businesses that earn most of their revenues offline, having a well-developed website can be the difference between attracting hundreds of new customers per month, or being one of the many start-up companies that fails to get off the ground.

What is Online Marketing?

What is Online Marketing? Online marketing is a broad term that encapsulates all forms of marketing and advertising that take place in an online environment.  On a macro level, Internet marketing disciplines include but are not limited to inbound marketing, content marketing, on page seo, off page seo, local search, paid search, social media marketing, […]

Digital PR Tools – Relationship Building

The Art of Digital Perception Perception. That is the name of the game. It does not matter what you do or how you do it, if your potential customers are unaware of what you are doing right, or they only hear about what you do wrong, any marketing you do will be fruitless.

What is Digital PR?

What is Digital PR? Digital PR is the concept of attaining editorial exposure in targeted online media outlets with the goal being to authoritatively influence relevant audiences of interest.  By contributing time and resources to the creation and dissemination of informative content, ambitious individuals and businesses alike are able to build and maintain their online […]

Internet Reputation Management – Existing Beyond Infamy

Negative Information -The Need for Internet Reputation Management According to a survey done by the Cone Inline Trend Tracker, “4 out of 5 consumers changes their minds about a recommended purchase based solely on negative information they found online.” Think about that. These were potential customers that had made it to the bottom of the sales […]